We see ourselves as a social enterprise. Our goal is not to maximize profits but to manage our farm socially and sustainably, so that the region around Noto and our olive trees reap the benefits of our effort. The circular idea in il circolo means that returns are first and foremost ploughed back to their origins, for the good of the people, their environment and their future.
We are proud to be a sustainable company that consciously decided against mass production and the use of chemicals in our manufacturing processes. If industrialized olive oils priced in all the environmental and social effects of mass production into their price, they would be much more expensive and not competitive.
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